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Tuesday, 11 August 2026

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Sweltering summer lifts Next sales as profit outlook upgraded again

Sweltering summer lifts Next sales as profit outlook upgraded again

Next has raised hopes that UK shoppers are still willing to spend despite pressures on household budgets, after the hot summer boosted its clothing sales.

The retailer has upgraded its profit guidance for the third time this year, saying it benefited from sunny weather and the release of some “pent-up demand” in the Middle East and northern Europe in the 13 weeks ended on 1 August.

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